BASED IN HYDERABAD,
INDIA
AVAILABLE
worldwidE
DESIGN, DEVELOPMENT
AI & TRANFORMATION
01
//Approach
Three Phases
//Approach
Three Phases
Clarity Before Code.



UNDERSTAND THE PROBLEM
User goals, research, competitive context, and aligning for success.



Design the right solution
Every decision is guided by clarity, usability, and real-world constraints.



Ship with intent
The goal isn’t just delivery—it’s making sure the product works in the real world.



UNDERSTAND THE PROBLEM
User goals, research, competitive context, and aligning for success.



Design the right solution
Every decision is guided by clarity, usability, and real-world constraints.



Ship with intent
The goal isn’t just delivery—it’s making sure the product works in the real world.



UNDERSTAND THE PROBLEM
User goals, research, competitive context, and aligning for success.



Design the right solution
Every decision is guided by clarity, usability, and real-world constraints.



Ship with intent
The goal isn’t just delivery—it’s making sure the product works in the real world.
02
//Portfolio
2013 - 2025
//Portfolio
2013 - 2025
Latest
Portfolio
We work on consumer products used in everyday life—mobility, commerce, travel, social, and utilities.
03
//THE TEAM
Since 2000
//THE TEAM
Since 2000
More About
DEZINERDO©
More About
DEZINERDO©



DEZIGNERDO is a small design studio led by Ashish Deekonda, been part of DESIgn teams at apple, verizon, phinite.ai and successful start ups
We partner with founders and product teams to bring clarity to complex ideas—through research, product design, systems, and brand foundations.
Our work focuses on building digital products that are intuitive, scalable, and grounded in real user needs.
We value thoughtful process, clear communication, and design that serves purpose—not trends.
We partner with founders and product teams to bring clarity to complex ideas—through research, product design, systems, and brand foundations. Our work focuses on building digital products that are intuitive, scalable, and grounded in real user needs.
We value thoughtful process, clear communication, and design that serves purpose—not trends.
06
//Stats
Fun Facts
//Stats
Fun Facts
Global Clients
Global Clients
Global Clients
years of experience
years of experience
years of experience
Brands associated
Brands associated
Brands associated
Success Rate
Success Rate
Success Rate
Success Rate
Go-to-Market Websites
Websites treated as positioning systems, not pages.
Design Systems & Product Foundations
Shared foundations that remove friction between teams.
Brand Identity
Identity designed as a system, not a surface.
Research & Product Clarity
Where ambiguity is removed before execution begins.
Product Design Sprints
Focused engagements to move from uncertainty to action.
Go-to-Market Websites
Websites treated as positioning systems, not pages.
Design Systems & Product Foundations
Shared foundations that remove friction between teams.
Brand Identity
Identity designed as a system, not a surface.
Research & Product Clarity
Where ambiguity is removed before execution begins.
Product Design Sprints
Focused engagements to move from uncertainty to action.
Go-to-Market Websites
Websites treated as positioning systems, not pages.
Design Systems & Product Foundations
Shared foundations that remove friction between teams.
Brand Identity
Identity designed as a system, not a surface.
Research & Product Clarity
Where ambiguity is removed before execution begins.
Product Design Sprints
Focused engagements to move from uncertainty to action.
Go-to-Market Websites
Websites treated as positioning systems, not pages.
Design Systems & Product Foundations
Shared foundations that remove friction between teams.
Brand Identity
Identity designed as a system, not a surface.
Research & Product Clarity
Where ambiguity is removed before execution begins.
Product Design Sprints
Focused engagements to move from uncertainty to action.







